Pauling Associates

 

“Home run! Love the title and the lead. Great flow and style, clear copy.” - Citrix Systems

 

We enjoy working with you.” - Xerox

 

Clients

Our work has benefited some of the largest (and smallest) companies in the world. Below please find a partial list of organizations for which we’ve done work. In some cases the work was done as contractors for their agencies – that’s how much agencies trust us.

TECHNOLOGY
Xerox (translated highly technical research into press kits for worldwide media day) • Cisco Systems (numerous case studies, features for News@Cisco). • Accenture (Whitepaper development) • Network Global Logistics (Messaging consulting and development) • Computer Associates (press releases) • NCR (Teradata magazine) • Avnet (ghostwriting for “C-level” executives) • RiskConnect (Whitepaper on risk management) • Concurrent Computer (brochure copy) • Arrow Electronics (ghostwriting for “C” executives). • Seagate Technology (ghostwriting) • Citrix Systems (ghostwriting, press releases, copy consulting) • LSI Logic (numerous features for employee Intranet) • SAP America (marketing writing) • Yahoo! Resumix and Yahoo! HotJobs (ghostwriting for trade publications) • SafeNet (rewriting of all web product descriptions).

HEALTHCARE/PHARMA
Harvard-based physician-researchers (web copy) • One of the largest hospital systems in the Midwest (ask for samples) • Medtouch (web content for multiple hospital systems) • Two prominent NJ-based surgical groups (ask for samples) • Providence Health System (content consulting) • Johnson & Johnson (pharma work) • Bristol-Myers Squibb (pharma work) • University of Penn. Behavioral Health Unit (web content) • Baptist Health (web content) • Healthsouth • Overlake Hospital • Intelerad (Various deliverables and content consulting) • Mountainside Hospital (NJ).

CONSUMER
Hilton Hotels (Various deliverables as its agency’s contractor) • Kodak (sell sheets) • Hyatt Vacations (content for resort websites) • Natural Form sleep systems (various deliverables) • Javo Beverage (Web content consulting/revisions) • Air France (content for web banner ads) • Natural Form bedding (web content, sales materials) • Nectar Accessories (consulting on content for packaging) • Auto2Auto (press releases) • Frankel Golodner Associates (web copy for detective agency) • Patriot Red (an Australian wine importer – we did press releases for the U.S. launch) • The CraigsList Foundation (press releases).

FINANCIAL SERVICES
T. Rowe Price (Content for portfolio managers) • California Republic Bank (Press releases) • The Blueshirt Group (rewrote web copy to increase impact) • Wilmington Trust (advertorial copy) • Heartland Payment Systems (general copywriting) • The Blueshirt Group (rewrote web copy to increase impact) • Loan Toolbox (ghostwriting) • Signature Bank of New York, (brochure consulting, proofreading, rewriting).

REAL ESTATE
Hyatt Vacations (content for landing pages and websites) • Land Resources (website content for developments in the southeastern U.S.) • CENTURY 21 (Advertorial content)

INDUSTRIAL
ConAgra (articles for annual environmental brochure) • OKI Data (whitepaper development, as a contractor to one of its agencies) • The Linde Group (articles for employee newsletter) • Edmund Industrial Optics (catalog copy) • Absecon Mills (trade pub ghostwriting).

AGENCIES
Belding Associates (Work for a multinational tech company) • Sergeant Marketing (Various deliverables) • Capwell Communications (Various deliverables) • Domus Inc. (Whitepaper development) • Fleishman-Hillard (ghostwriting and consulting on content) • ROAR Media (various deliverables) • Revolve Marketing (web copy, ghostwriting) • TenGoldenRules (web copy, ghostwriting) • MedTouch (content for Harvard website) • Blanc & Otus (ghostwriting and consulting on content) • Brodeur Worldwide (ghostwriting/advertorial copy) • OnMessage (All types of messaging).

AUTOMOTIVE
Ferrari North America (web content for one of its agencies) • Honda of America (editorial-style copy for brochures) • Specialty Equipment Market Association (email blasts) • Auto2Auto.com, which sells used cars online (press releases).

LAW
Peckar & Abramson (Web content) • Wood & Bender (features and case studies) • SuperLawyer magazine (attorney profiles).

NON PROFITS
The HERO Campaign (Consulting and various deliverables) • American Red Cross (Fundraising deliverables) • Salvation Army (Press releases) • National Cancer Institute (Various deliverables).

MEDIA
Time-Warner (numerous editorial assignments) • The History Channel (Press releases on upcoming shows) • International Newspaper Marketing Association (press releases) • Gannett Newspaper Group (advertorial copy) • Tendo Communications (editorial-style copy).

EDUCATION
NexLearn (multimedia lesson plans) • Harvard University (Medical web content) • University of Pennsylvania (Medical web content) • Multiple technology companies that sell into the education market • SignificantFederation (Deliverables for for-profit higher education company).

EDITORIAL PUBLICATIONS
Time Magazine * Life Magazine * Sports Illustrated * The New York Times * Attache (U.S. Airways in-flight magazine) * Robb Report * Showcase * Woman’s Day * Discovery Channel Online * Working Woman * Boating * Self * Maxim * Worth Magazine’s Web site * New Jersey Monthly * Atlantic City Magazine * National newspaper suppliment American Profile * Chamberbiz.com * Web medical site Click! * Military.com * SavvyHealth * HealthScout * The Press of Atlantic City (N.J.) * The Industry Standard * WindSurfing Magazine * Kiteboarding Magazine.